Positionality

-
What issues could my project present? What am I expecting to find out and what views do I already have on this topic?


One issue with my project is that I already think that we need to shop more sustainably and pay worker's fairly which could make my research biased if I reject other viewpoints. My intention with this research is to provide a fair argument into whether we really need to shop more ethically and, if we do, whether this responsibility falls more to the consumer or to the brand.




How will I make my research more objective?


In order to make my research more objective, I am going to find evidence for my points to make sure that I'm not basing my findings on my own opinions. Also, I will look for opinions that are different to my own so that I can present both sides of the argument and make sure that I look at the reasons why companies aren't doing more for sustainability.



Comments

Post a Comment

Popular posts from this blog

Research: Consumer behaviour statistics

-
When writing my dissertation, I found that I was missing some statistics about consumers and their usage of fast fashion so I conducted some research to find out how fast fashion is consumed. I read a thesis about consumer behaviour characteristics in fast fashion. This research may not be very reliable as the sample was only small so it isn't very representative of the whole population that buy fast fashipn. The participants were also mostly Swedish so it is useful for seeing how fast fashion is consumed in places other than in the UK as most of my research has focussed on fast fashion in Britain. The thesis was written in 2010 so it might be out dated now, however, there has been little research into consumer behaviour with fast fashion so this research is useful for giving an idea of consumer habits. Shopping frequency decreases with age - most 13-18 shopped twice a month, 20-26 ranged from twice a week to twice a month, 31-39 shopped less than younger groups, once or twice a...
Read more

Research: Boycotting fast fashion

-
When I researched Fashion Revolution, I found that they don't think that boycotting fast fashion is the solution so I decided to research this further. I read an article by 'The National'  that showed a discussion between two 'fashion experts' where one thought that boycotting was good and the other thought that we shouldn't boycott. This article showed the harm that boycotting could cause as everyone not buying from fast fashion at all would put thousands of (mostly female) garment workers out of work which would cause poverty. The other person said that boycotting is good as it shows companies that their unethical practices aren't acceptable. This article was useful as it showed the pros and cons of both boycotting and not boycotting. The source has little bias as it shows both sides of the argument. I also read this article , 'Why boycotting sweatshop clothing is not the answer'. It talks about the ethical problems of fast fashion eg. child lab...
Read more

Research: Can the fashion industry ever be sustainable?

-
I wanted to look at whether it is actually possible for fashion to become sustainable. I was particularly interested in finding out whether consumers are willing to shop more sustainably and whether businesses would adapt to more environmentally friendly practices. I listened The Guardian's 'Today in Focus: Can the fashion industry ever be sustainable?' and made notes: London Fashion Week - recycled materials. Dress made from plastic bottles Zero waste pattern cutting - design process where pattern is cut in a way that every scrap of fabric is used Fashion is more than the clothes - also things in the supply chain Buttons made of plastic (oil) Fast Fashion developed because UK is big textile country, massive exporter of clothing. Fast Fashion has been developing since the industrial revolution. Cotton yarn became faster to make due to machinery. 'Fast Fashion was always going to happen'. Holes in self worth are filled by fast fashion Sustainable fashion -...
Read more